Table of Contents
Introduction
Trujivan is a firm that engages in multi-level marketing (MLM) but advertises itself as a direct sales business. The company offers plastic discs that have healing powers. Since its founding in 2020, the company has been the subject of both praise and criticism for the ways in which it conducts business. These criticisms and allegations include the assertion that the company is a pyramid scheme and that it makes misleading health claims in an effort to sell its products. In this essay, we will investigate the specifics of the business strategy used by Trujivan as well as the possible dangers that may be posed to customers.
The Trojan Horse that Belongs to Tycoon69
The firm Tycoon69, which has ties to Trujivan and has been called a “Trojan Horse” for pyramid schemes, has been identified as a partner of Trujivan. Tycoon69 is a business platform that offers a variety of tools and resources to Multi-Level Marketing (MLM) enterprises such as Trujivan. It has been claimed that the platform is responsible for the proliferation of pyramid schemes and other cons by lending a semblance of credibility to dishonest businesses.
Discs of Mystical Plastic Magic
Trujivan is a company that distributes plastic discs that are advertised as having curative abilities. The discs are offered for sale by the firm as a holistic treatment option for a variety of health ailments, such as arthritis, allergies, and anxiety. Depending on their size and pattern, the discs may be purchased for anywhere from $20 and $60.
The manufacturer of the discs claims that they are effective because they release energy waves that resonate with the natural frequencies of the body, facilitating the body’s natural healing processes and lowering levels of stress. Nevertheless, there is no data from the scientific community to back these claims, and the discs have not been cleared for use in medicine by any governing body.
Claims of Operating a Pyramid Scheme
A pyramid scheme is a sort of multi-level marketing (MLM) in which players make money largely via recruiting others into the scheme rather than through the sale of items themselves. This accusation has been leveled against Trujivan. It is against the law in most nations, including the United States, to engage in commercial operations that are deemed fraudulent, which includes pyramid schemes.
Critics of Trujivan argue that the company’s business model is heavily dependent on recruitment and that its compensation plan incentivizes participants to recruit others into the scheme rather than sell products. They also claim that Trujivan’s compensation plan incentivizes participants to sell products. Participants also need to acquire a starting kit from the firm, the cost of which may vary anywhere from $59 to $699 depending on the level of membership they want to sign up for.
Trujivan’s Answer
In response to allegations that it is a fraudulent multi-level marketing (MLM) organization, Trujivan asserts that it is not a pyramid scam. The organization has made it clear that it abides by all of the relevant rules and regulations, and that it is dedicated to upholding ethical standards in its commercial dealings.
Moreover, Trujivan has defended its plastic discs by claiming that they are not designed to diagnose, treat, or cure any medical ailment and that they are offered as holistic treatments instead.
Investigation of Trujivan via the Courts
In various countries, legal action has been taken against Trujivan because of the way it conducts its business. The firm was told by the Italian Antitrust Commission that it could no longer do business in Italy in September 2021. The authorities investigated Trujivan and determined that the company had participated in pyramid scheme operations and made fraudulent health claims about its goods.
The Australian Securities and Investments Commission (ASIC) made the announcement that it was conducting an investigation into Trujivan for possible violations of Australian law in October 2021. The Australian Securities and Investments Commission (ASIC) has cautioned customers to exercise extreme caution when interacting with multi-level marketing (MLM) organizations and to do exhaustive research on both the MLM company and its goods before investing.
Possible Dangers for Customers to Consider
It is possible for customers to lose their money if they take part in multi-level marketing (MLM) schemes, especially those that have been characterized as pyramid schemes. Participants in MLM programs are often required to make an initial financial commitment, and the return on that investment may be significantly contingent not on product sales but rather on recruiting.
Customers who buy the plastic discs sold by Trujivan can also be putting themselves in danger. The discs have not been authorized for use in medicine by any governing body, and there is no scientific proof to back the claims that the manufacturer has made about the healing powers of the discs. Customers who depend on the discs for medical treatment could put off or completely forego receiving adequate medical care, which might lead to serious injury or even death.
Conclusion
Business activities of Trujivan, which include charges that it is a pyramid scheme and employing misleading health claims to promote its goods in the market; these allegations have been made.
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